Choosing a college is one of the biggest decisions for both students and parents, and it can feel overwhelming, especially with so many factors to weigh. Here’s a practical guide to help you steer your student through their journey at every stage—from middle school to high school and beyond.
1. Start with Academic and Career Goals
Middle School: Begin by encouraging broad interests. At this stage, it’s less about knowing a specific career path and more about discovering what subjects excite them. Talk to your child about your career path and what you like about your career.
High School: Start narrowing down strengths and interests. If your child leans toward the sciences or creative fields, for instance, look for colleges with strong programs in those areas. Consider what hobbies and activities your child likes to do for fun and see what academic fields can correlate.
2. Consider the College’s Fit Rather than the Ranking
Choosing a college isn’t just about rankings—it’s about finding the right fit academically, socially, and financially. Evaluate school size, campus culture, and location. Some students thrive in smaller, more personalized settings, while others are more at home in larger schools with diverse opportunities. Some students prefer the city, meanwhile others prefer a more classic campus.
3. Understand the Financial Aid Landscape
Even high-income families can qualify for aid. Complete the FAFSA to see what’s available. Merit-based scholarships and grants can significantly reduce costs, especially for students with strong academic records or unique talents. It is crucial to understand financial aid basics including your SAI (Student Aid Index), and how and where to get free money from colleges and institutions. If you want to learn more about how to understand the financial aid landscape, we recommend you watch one of our free college planning webinars.
4. Encourage Early Financial Planning
The best time to plant a tree is 20 years ago, the second best time is today. While each family’s financial situation is different, the best approach for everyone is to start planning early and consider meeting with a college planning professional to discuss options. Many families have saved in a 529 plan or are using other tax-advantaged methods, but it’s best to consult an expert to ensure you’re getting the most out of your hard-earned savings.
5. Evaluate the College’s Financial Health and Tuition Trends
Some schools may have consistent tuition increases, while others work to keep costs stable. Look into the financial health of prospective colleges; stable institutions are less likely to have tuition hikes or surprise fees.
6. Investigate Internship and Employment Opportunities
College should help prepare students for a career, so check out the school’s internship programs, career services, and job placement rates. A school with a solid alumni network and frequent employer partnerships can be a valuable asset. You will want to see if the school reports stats like the percentage of students with jobs 6 months after graduation or the average starting salary of graduates.
7. Assess Campus Facilities and Resources
Tour the campus to see academic buildings, dorms, and recreational facilities. Modern, well-maintained facilities contribute to a better college experience. Also consider access to resources like tutoring and mental health services that can significantly enhance your child’s time there.
8. Make Campus Visits a Priority
Visiting a campus brings everything to life. Don’t just visit the campus for the official tour when the red carpet is rolled out, visit the campus during the semester to see what the atmosphere is really like. Walking around, sitting in on a class, or meeting with professors and students gives a first hand feel for what daily life is like. Encourage your child to envision themselves there—sometimes the right choice becomes obvious once they step on campus.
9. Explore the Extracurricular Landscape
College life goes beyond academics, so look into sports, clubs, or arts programs that align with your child’s interests. Strong extracurricular programs can make a big difference in helping students feel connected and engaged.
10. Think Long-Term: Graduation Rates and Alumni Success
Research graduation rates and alumni outcomes to understand each school’s track record in supporting student success. Schools with high graduation rates and active alumni networks typically offer a strong return on investment, which is a crucial consideration.
To wrap up, following these ten steps will help you guide your child toward a college choice that aligns with their goals and makes the journey more financially manageable. For personalized advice tailored to your family’s needs, consider a free one-on-one consultation or join one of our informative college planning webinars. Taking these steps now can give you the confidence and clarity to make the best decision for your child’s future.
